Community Banks Lack Youth Acquisition Strategies Despite Fintech Threats, Jack Henry Says

• Jack Henry urged community banks to shift technology spending toward growth, citing strategic gaps in the 2026 Bank Director Technology Survey.
• Fintechs ranked among top competitive threats for 58% of banks; challenger banks drew concern from 40%.
• Despite competition for younger customers, 70% of banks lack a formal strategy to acquire Gen Z or Gen Alpha accountholders.
• Integration challenges contributed to technology projects missing objectives at 58% of banks, up from 22%, highlighting infrastructure barriers to innovation.
• Generative AI adoption reached 72%, while only 30% use a data lake or warehouse, exposing data-readiness risks that could limit scalability.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Jack Henry & Associates Inc. published the original content used to generate this news brief on October 27, 2026, and is solely responsible for the information contained therein.