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Auddia Updates Strategy, Highlights AI Advantage In Data Security Across Audio Components; New Metrics Reflect Increases In 30-Day Retention, Subscription Targets, Customer Acquisition Cost Targets

Benzinga·03/19/2025 13:03:55
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Superapp strategy updated to highlight the AI advantage of securing data across all audio components on one platform

Metrics updated to reflect durable increases in 30-day retention, new subscription conversion targets, and the first ever customer acquisition cost (CAC) targets for a paid subscriber

BOULDER, Colo., March 19, 2025 (GLOBE NEWSWIRE) -- Auddia Inc. (NASDAQ:AUUD) (NASDAQ:AUUDW) ("Auddia" or the "Company"), an AI first technology company that has built a proprietary AI platform for audio identification and classification to reinvent how consumers engage with audio, today announced it has updated its corporate overview on the Company website.

The Company has been executing towards a superapp strategy that aims to bring all major components of audio into one streaming platform. Starting with an AI model that supports the industry first skipping of content and automated ad-free listening on AM/FM radio station streams, the Company extended its AI capabilities last year by developing a second AI model that supports both one step ad skipping through its Forward+ offering and automated zero touch ad-free podcast listening through its Seamless product.

Future additions to the faidr superapp will include a music player, audiobooks, and a text-to-speech category to turn articles and other written content into audio. By analyzing how consumers engage with content across every type of audio on one superapp platform, the company believes it can leverage this data to make unique observations and train industry leading AI models to deliver the best content to each user while also providing feedback to creators as to the content their audiences prefer.