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Reported Earlier: Cracker Barrel Old Country Store Ends Contract With Consultancy Firm Prophet

Benzinga·10/03/2025 14:31:51
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LEBANON, Tenn., Oct. 2, 2025 /PRNewswire/ -- Cracker Barrel Old Country Store, Inc. ("Cracker Barrel") today announced leadership and organizational structure enhancements as the Company reinforces its focus on delivering outstanding food and experiences guests love.

The Company also today confirmed that it is ending its engagement with Prophet, the global strategic and creative growth consultancy that advised Cracker Barrel on its previous brand refresh initiatives, including the logo and restaurant redesigns.