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Simply Good Foods (SMPL): Reassessing Valuation After Atkins Impairment and Cautious Growth Outlook

Simply Wall St·12/09/2025 11:12:23
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Simply Good Foods (SMPL) just recorded a sizeable non-cash impairment tied to its Atkins brand, pushing reported earnings into the red and sparking fresh debate about where this stock really goes from here.

See our latest analysis for Simply Good Foods.

The recent impairment has landed on top of an already weak stretch, with a roughly 34 percent 3 month share price return and 53 percent 1 year total shareholder return both firmly negative. This signals that momentum has clearly faded as investors reassess growth and risk.

If this kind of reset has you rethinking where you look for growth, it could be worth scanning fast growing stocks with high insider ownership as a source of fresh, high conviction ideas.

With the shares now down more than 50 percent over the past year and trading at a steep discount to analyst targets and intrinsic value estimates, is Simply Good Foods quietly undervalued, or is the market correctly pricing in slower growth?

Most Popular Narrative: 37.4% Undervalued

With Simply Good Foods last closing at $18.60 against a narrative fair value of $29.70, the valuation case leans heavily on future earnings and margin gains.

Productivity initiatives and synergy captures from the OWYN acquisition, expected to materialize in fiscal '26, are likely to improve gross margins and adjusted EBITDA, enhancing overall earnings growth potential.

Read the complete narrative.

Curious how modest top line growth, rising margins and a richer future earnings multiple can still point to sizable upside? The full narrative joins those dots.

Result: Fair Value of $29.70 (UNDERVALUED)

Have a read of the narrative in full and understand what's behind the forecasts.

However, persistent Atkins weakness and any stumble in integrating OWYN could quickly undermine the margin and earnings improvement story that underpins that upside case.

Find out about the key risks to this Simply Good Foods narrative.

Build Your Own Simply Good Foods Narrative

If you see the story differently or want to dig into the numbers yourself, you can build a custom view in just a few minutes: Do it your way.

A great starting point for your Simply Good Foods research is our analysis highlighting 2 key rewards and 2 important warning signs that could impact your investment decision.

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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.