Bubble Mart announced the appointment of Wu Yue, president of LVMH Greater China Group, as a non-executive director after the market on Wednesday. Morgan Stanley said the move strengthened the bank's confidence that the company can use strong marketing and product resources to enhance Labubu's appeal. Analyst Dustin Wei and others said in the report that the market is concerned about the sustainability of Labubu and Bubble Mart's growth, but this appointment sends a different signal. Bubble Mart's continuous collaboration with heavyweight business leaders highlights the high recognition of its IP in the fashion and entertainment industry. Given Wu Yue's 20 years of experience in LVMH Greater China, he may contribute to talent, a high-value membership system, and the promotion of Bubble Mart into the field of fashion jewelry.

Bubble Mart announced the appointment of Wu Yue, president of LVMH Greater China Group, as a non-executive director after the market on Wednesday. Morgan Stanley said the move strengthened the bank's confidence that the company can use strong marketing and product resources to enhance Labubu's appeal. Analyst Dustin Wei and others said in the report that the market is concerned about the sustainability of Labubu and Bubble Mart's growth, but this appointment sends a different signal. Bubble Mart's continuous collaboration with heavyweight business leaders highlights the high recognition of its IP in the fashion and entertainment industry. Given Wu Yue's 20 years of experience in LVMH Greater China, he may contribute to talent, a high-value membership system, and the promotion of Bubble Mart into the field of fashion jewelry.