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TiVo report shows households return to 10+ video services in Q4 2025 as viewing tops five hours daily

PUBT·06/04/2026 12:31:46
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TiVo report shows households return to 10+ video services in Q4 2025 as viewing tops five hours daily
  • Xperi’s TiVo Q4 2025 Video Trends Report flagged peak consumer video engagement despite economic pressure, with daily viewing above five hours.
  • Households used more than 10 video services on average, reversing a prior decline; monthly entertainment spending rose to USD 161.
  • Fragmentation raised discovery friction, with 40% of viewers checking 2-3 apps before choosing content; word of mouth led discovery at 49%.
  • Ad-supported viewing strengthened, with 54% using ad-supported subscription tiers; AVOD/FAST adoption reached 70%.
  • Local programming took nearly 30% of viewing time; sports remained anchored in pay TV, with nearly 60% citing it as their primary source.


Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Xperi Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 202606040830BIZWIRE_USPR_____20260604_BW914149) on June 04, 2026, and is solely responsible for the information contained therein.