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AB InBev extends FIFA partnership as official World Cup beer sponsor through 2030

PUBT·06/09/2026 16:51:43
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AB InBev extends FIFA partnership as official World Cup beer sponsor through 2030
  • AB InBev extended its global partnership with FIFA, becoming Official Beer Sponsor of the FIFA World Cup through 2030.
  • Deal also covers the FIFA Women’s World Cup 2027, expanding rights beyond the 2026 men’s tournament.
  • Extension lengthens the companies’ relationship to more than 40 years, positioning AB InBev for higher global event-driven marketing reach.


Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. AB - Anheuser-Busch InBev SA published the original content used to generate this news brief on June 09, 2026, and is solely responsible for the information contained therein.