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TELUS (TSX:T) Stock Still Looks Fully Priced After A 29% Slump

Simply Wall St·07/10/2026 20:43:21
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TELUS stock has fallen sharply over the past year, and with valuation checks pointing to a richer pricing and a low overall value score, investors are asking whether the current share price still bakes in too much optimism.

  • The share price is down 28.6% over the past year, which raises the question of whether sentiment has overshot the fundamentals or is simply catching up with them.
  • New projects such as the AI Consortium and broadband expansion can support long term cash generation. At the same time, the focus on reducing leverage and the pause in dividend growth may limit how much investors are willing to pay for TELUS in the near term.
  • With TELUS screening as overvalued on market multiples and passing only 2 of 6 valuation checks, the broader picture leans expensive rather than like a clear bargain.

The issue now is whether TELUS's current price fairly reflects these pressures and opportunities, or if the stock still carries a valuation premium that is hard to justify.

Find out why TELUS' -28.6% return over the last year is lagging behind its peers.

Does TELUS Look Pricey on Earnings?

P/E is often a useful way to look at TELUS because earnings are a key anchor for how investors value a mature telecom. On this measure, TELUS trades at about 25.0x earnings, compared with roughly 16.9x for the wider telecom industry. It also sits well above the peer average of about 9.4x, which already reflects how investors are pricing similar companies today.

The fair P/E ratio from the model is around 10.4x, which is the level that might be expected for TELUS once factors such as its business profile and risk are taken into account. As a result, the current 25.0x still implies a sizable premium. Despite interest around projects like the AI Consortium and broadband expansion, the share price already assigns TELUS a richer multiple than both peers and this tailored fair-value marker.

On the P/E multiple, TELUS appears overvalued, with its current pricing sitting well above both industry norms and the model’s fair ratio.

TSX:T P/E Ratio as at Jul 2026
TSX:T P/E Ratio as at Jul 2026

See what the numbers say about this price — find out in our valuation breakdown.

The TELUS Narrative: What Would Justify Today's Price?

Simply Wall St Narratives pick up where TELUS' valuation puzzle leaves off by spelling out the mix of future growth, margins and earnings that would need to play out for the stock to be worth materially more or less than today's price on the market. Each narrative is set up as a thesis about TELUS' business that you can track over time so you can see how well the underlying assumptions hold up, and they live on Simply Wall St's Community page.

One of the top community narratives on TELUS: 27% undervalued

"Deployment and commercialization of next-generation technologies including AI powered customer experience platforms, data center assets for sovereign AI infrastructure, and private 5G position TELUS to create new revenue streams..."

Read one of the top narratives on TELUS

Do you think there's more to the story for TELUS? Head over to our Community to see what others are saying!

The Bottom Line

For TELUS, the current market-multiple view points to an overvalued stock, with pricing that still assumes a lot about future earnings power relative to peers. The low overall value score suggests that, across several checks, TELUS does not yet stand out as a clear bargain despite the share price pullback. From here, the key question is whether cash generation and balance sheet progress can eventually support this richer P/E, or whether the market reins in expectations and brings the multiple closer to sector norms.

This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.