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The reporter learned that recently, some Maotai direct-run stores in Sichuan and Chongqing have suspended the business of accepting subscriptions for 53-degree, 500ml Flying Moutai (at official self-operated retail prices) from companies that meet tax standards, and the subsequent resumption period is yet to be determined. At the beginning of this year, Maotai once “relaxed” the affordable alcohol purchase policy for tax-paying companies and abolished the “bundling” requirement. Due to the positive demand from direct sales channels such as iMaotai, corporate alcohol purchase policies are currently being tightened.

Zhitongcaijing·07/20/2026 11:57:11
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The reporter learned that recently, some Maotai direct-run stores in Sichuan and Chongqing have suspended the business of accepting subscriptions for 53-degree, 500ml Flying Moutai (at official self-operated retail prices) from companies that meet tax standards, and the subsequent resumption period is yet to be determined. At the beginning of this year, Maotai once “relaxed” the affordable alcohol purchase policy for tax-paying companies and abolished the “bundling” requirement. Due to the positive demand from direct sales channels such as iMaotai, corporate alcohol purchase policies are currently being tightened.