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Should You Buy Amazon Before July 30?

The Motley Fool·07/22/2026 10:50:00
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Key Points

  • Amazon shares currently trade 8% below their peak from early May.

  • The smartest investors will focus on what makes this a great business with an eye on the long term.

Amazon (NASDAQ: AMZN) has taken investors on a choppy ride in 2026. Shares have been volatile, although they've climbed 9% this year (as of July 20).

Investors are fully focused on the start of earnings season, as they'll receive a fresh update from the management team. Should you buy this Magnificent Seven stock before it reports second-quarter financial results on July 30?

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Amazon name on orange screen filter with warehouse and truck in background.

Image source: The Motley Fool.

While the upcoming financial release will provide key info, like revenue growth, capital expenditures, how Amazon Web Services (AWS) is performing, and artificial intelligence (AI) progress, a single quarter's number should not dictate a long-term investing decision. Portfolio moves should be made with the next five years (at least) in mind.

Amazon is currently a smart buying opportunity for investors, and it has nothing to do with what's coming on July 30. It has to do with liking the stock and company over an extended period of time.

This is an elite business, whose shares have pulled back 8% since hitting a peak in early May. This is a dip that investors might want to take advantage of.

Thanks to AWS, which represents the majority of the company's operating income, Amazon has a strong position in the AI race. Of course, it also dominates online shopping and has a burgeoning digital advertising segment.

Neil Patel has no position in any of the stocks mentioned. The Motley Fool has positions in and recommends Amazon. The Motley Fool has a disclosure policy.