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Datrix, Fair Play Consulting Collaborate on AI Adoption in Italian Companies

MT Newswires·07/27/2026 06:10:41
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06:10 AM EDT, 07/27/2026 (MT Newswires) -- Datrix (DATA.MI) entered a strategic partnership agreement with Fair Play Consulting to accelerate the adoption of artificial intelligence across companies in Italy, according to a Monday release. The collaboration will leverage the Italian technology group's vertical software and AI capabilities, as well as Fair Play's expertise in strategy, process redesign, and complex transformation program management, to support companies through their technological transition. Datrix and Fair Play initially developed 84 AI use cases across 13 business areas as part of the project, covering commercial growth, pricing and margins, supply chain, and production, among others.