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Jameson Irish Whiskey partners with NFL as official spirits sponsor

PUBT·07/30/2026 15:01:52
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Jameson Irish Whiskey partners with NFL as official spirits sponsor
  • Corby Spirit and Wine’s Jameson brand entered a multiyear partnership with the NFL as its Official Spirits Sponsor.
  • Deal gives Jameson global league rights excluding Brazil and Mexico, targeting broader international fan engagement starting this autumn.
  • Jameson to activate around major NFL events, including the Super Bowl, NFL Draft, Super Bowl Experience, NFL Films media integration.
  • Agreement includes sponsorship across four NFL International Games each year as the league expands overseas.


Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Corby Spirit and Wine Ltd. published the original content used to generate this news brief on July 30, 2026, and is solely responsible for the information contained therein.