Spritz cocktails are having a moment, with Hugo and Aperol spritz fills crowding social feeds and driving sales of elderflower liqueurs and aperitifs to fresh highs in the UK and Europe. That shift in taste is not just a lifestyle story; it is also reshaping demand across spirits and liqueur producers. This article breaks down 3 stocks that are closely exposed to this trend and how this sudden enthusiasm for lighter cocktails could matter for your portfolio.
Davide Campari-Milano is a global spirits group behind Aperol, Campari and a wide set of aperitifs, liqueurs and premium spirits, selling everything from spritz-ready aperitifs and ready-to-enjoy cocktails to whisky, rum, tequila and champagne across the Americas, EMEA and Asia-Pacific. Reported segment data points to total revenue of about €3.3b, with group level adjustments of roughly €333 million and non-allocated items of about €297 million. The company is sizeable in market terms, with a market cap of around €7.1b.
For spritz-focused investors, Davide Campari-Milano sits right at the centre of this cocktail shift. Aperol, Campari, Crodino and Sarti Rosa are seeing strong traction in the UK and broader EMEA as the spritz category grows faster than the wider alcohol market, with management openly describing spritz as a category the group effectively created and now leads. That puts Campari in an interesting spot, with premium aperitifs, ready-to-enjoy formats and younger drinkers gravitating toward lighter, social media friendly serves, but with clear trade offs around a rich P/E, high leverage, reliance on a handful of flagship brands and recent earnings pressure. The mix of category leadership and financial risk means the full story on Campari’s potential is more nuanced than the Hugo vs Aperol headlines suggest.
Spritz momentum is putting Davide Campari-Milano in the spotlight, yet its rich valuation and leverage leave big questions. Get the full picture in the 4 key rewards and 2 important warning signs
Davide Campari-Milano and the two other stocks in this spritz themed list all surfaced from a single Simply Wall St screen. Use our flexible Screener to combine filters like valuation, balance sheet strength and risk checks into your own watchlist, or start with any of our ready made Investing Ideas.
Diageo is one of the world’s largest spirits and beer producers, with brands such as Johnnie Walker, Guinness, Smirnoff, Baileys, Don Julio and Casamigos sold across North America, Europe, Asia Pacific, Latin America and the Caribbean, and Africa. The company produces everything from whisky, vodka and tequila to liqueurs, ready to drink cocktails and non alcoholic options, and has a market cap of about £39.8b.
Investors watching the spritz boom may want to keep Diageo on the radar. The company already has spritz friendly spirits and liqueurs and is pushing hard into tequila and ready to drink cocktails. It is backing this with a multi year, $1 billion savings and reinvestment plan that targets Guinness, Smirnoff and other core brands. At the same time, Diageo is working through weaker recent earnings, a large one off loss and higher leverage, while alcohol moderation and taxes remain real headwinds. The result is a globally important spirits group that some analysts view as trading below estimated fair value. However, the gap between premium brands and execution risks is something investors need to weigh for themselves.
Diageo’s premium brands and cost savings plan could be masking a bigger story for spritz ready growth. Get the full context in the analysis report for Diageo and see how one key risk reshapes the picture.
Rémy Cointreau is a French premium spirits group behind Rémy Martin cognac, Cointreau liqueur, The Botanist gin and several whiskies and rums, selling across Europe, the Americas and Asia Pacific. Most of its revenue comes from Cognac brands at about €574 million, with a further €346 million from liqueurs and spirits and €16 million from partner brands. The company’s current market cap is roughly €2.4b.
Investors watching the spritz boom may want to pay attention to Rémy Cointreau. The group is leaning into premium cocktails and convenience formats, with Cointreau Citrus Spritz now targeting exactly the lighter, social media friendly serves that are lifting liqueur sales in Europe. At the same time, margins have come under pressure, earnings and sales have declined in recent years and the stock trades on a rich P/E while growth forecasts sit only slightly below the wider French market. The tension between premium brand strength, product launches aligned with the spritz trend and weaker profitability is what makes Rémy Cointreau an interesting stock to research further.
Rémy Cointreau’s premium brand power and spritz aligned launches can look out of step with weaker margins and a rich P/E. See how that mix really stacks up in the 2 key rewards and 1 important warning sign
Fresh ideas can move fast, and the best entries often appear just before momentum goes flying. Scan curated stock lists that are under the radar for now and consider getting in early.
This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.
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