In July 2024, the Politburo meeting of the CPC Central Committee proposed for the first time to prevent “insider” vicious competition. Over the past two years, “internal” competition governance has continued to advance, evolving from individual industry self-regulatory initiatives to a comprehensive governance pattern with a multi-pronged approach of institutional rules, industry standards, and supervision and enforcement. A comprehensive overhaul of “internal rolling” competition is both an offensive battle and a protracted battle. The Politburo meeting of the CPC Central Committee held in July 2026 proposed “continuing to comprehensively rectify 'internal' competition” and emphasized “formulating and implementing regulations for the construction of a unified national market.” Interviewed experts believe that with the introduction of regulations for the construction of a unified national market in the future, the rectification of “internal rolling” competition will enter a critical stage of institutionalized long-term governance.

In July 2024, the Politburo meeting of the CPC Central Committee proposed for the first time to prevent “insider” vicious competition. Over the past two years, “internal” competition governance has continued to advance, evolving from individual industry self-regulatory initiatives to a comprehensive governance pattern with a multi-pronged approach of institutional rules, industry standards, and supervision and enforcement. A comprehensive overhaul of “internal rolling” competition is both an offensive battle and a protracted battle. The Politburo meeting of the CPC Central Committee held in July 2026 proposed “continuing to comprehensively rectify 'internal' competition” and emphasized “formulating and implementing regulations for the construction of a unified national market.” Interviewed experts believe that with the introduction of regulations for the construction of a unified national market in the future, the rectification of “internal rolling” competition will enter a critical stage of institutionalized long-term governance.