Hainan Airlines issued a statement on August 14: Recently, our company noticed that in a bar venue, there were people wearing clothing highly similar to the uniform of Hainan Airlines' “Haitian Xiangyun” flight attendants for commercial performances and business activities. The “Haitian Xiangyun” uniform is a fifth-generation brand uniform jointly created by our company and well-known designers. Our company enjoys intellectual property rights such as exterior design patents and copyrights for this uniform in accordance with law. The parties involved used clothing highly similar to our uniform to carry out commercial activities without legal authorization. This act not only infringes on our legitimate rights and interests, but also easily confuses and misleads the public, and seriously damages our brand image and reputation. In response to the above infringement, our company has taken the following rights protection measures: 1. Immediately file an infringement complaint with the relevant online platform requesting the removal of the illegal content; 2. Officially send a lawyer's letter to the parties involved, ordering them to immediately stop the infringement, eliminate adverse effects, and reserve all rights to further pursue their legal liability through litigation and other legal channels. Our company always maintains a “zero tolerance” attitude against any act that infringes on intellectual property rights or fraudulent brand images, and will resolutely pursue the legal responsibility of relevant subjects through legal channels. At the same time, I would like to solemnly remind you that Hainan Airlines' official uniform and brand image are only displayed and used through our official authorized channels. Thank you to all netizens and media friends for their attention and supervision.

Hainan Airlines issued a statement on August 14: Recently, our company noticed that in a bar venue, there were people wearing clothing highly similar to the uniform of Hainan Airlines' “Haitian Xiangyun” flight attendants for commercial performances and business activities. The “Haitian Xiangyun” uniform is a fifth-generation brand uniform jointly created by our company and well-known designers. Our company enjoys intellectual property rights such as exterior design patents and copyrights for this uniform in accordance with law. The parties involved used clothing highly similar to our uniform to carry out commercial activities without legal authorization. This act not only infringes on our legitimate rights and interests, but also easily confuses and misleads the public, and seriously damages our brand image and reputation. In response to the above infringement, our company has taken the following rights protection measures: 1. Immediately file an infringement complaint with the relevant online platform requesting the removal of the illegal content; 2. Officially send a lawyer's letter to the parties involved, ordering them to immediately stop the infringement, eliminate adverse effects, and reserve all rights to further pursue their legal liability through litigation and other legal channels. Our company always maintains a “zero tolerance” attitude against any act that infringes on intellectual property rights or fraudulent brand images, and will resolutely pursue the legal responsibility of relevant subjects through legal channels. At the same time, I would like to solemnly remind you that Hainan Airlines' official uniform and brand image are only displayed and used through our official authorized channels. Thank you to all netizens and media friends for their attention and supervision.