Some major Nvidia customers have been notified that in most cases the price of servers equipped with their artificial intelligence chips will increase by more than 15%. People familiar with the matter said that the price increase will target server products delivered early next year, involving models equipped with Vera Rubin and Grace Blackwell flagship chips. The exact increase will depend on chip generation and memory configuration. Relevant communications have not been disclosed to the public. People familiar with the matter said that companies that manufacture OEM servers for large data center operators such as Microsoft, Google, and Oracle have recently notified customers about price increases.

Some major Nvidia customers have been notified that in most cases the price of servers equipped with their artificial intelligence chips will increase by more than 15%. People familiar with the matter said that the price increase will target server products delivered early next year, involving models equipped with Vera Rubin and Grace Blackwell flagship chips. The exact increase will depend on chip generation and memory configuration. Relevant communications have not been disclosed to the public. People familiar with the matter said that companies that manufacture OEM servers for large data center operators such as Microsoft, Google, and Oracle have recently notified customers about price increases.