Pacific Online FY26 H1 net loss widens to RMB 36.39 million; revenue slips 3% to RMB 264.69 million

• Pacific Online widened its net loss attributable to equity holders to RMB 36.39 million; basic loss per share deepened to RMB 0.03.
• Revenue fell 3% to RMB 264.69 million; PCauto rose 0.9% to RMB 226.01 million while PConline dropped 20.2% to RMB 34.77 million.
• Operating loss widened to RMB 37.28 million as cost of revenue climbed 12.7% to RMB 216.98 million, due to higher outsourced production costs.
• Cash and cash equivalents declined to RMB 155.54 million; no bank borrowings were reported.
• Management flagged cost control as the top priority for the second half, targeting stabilization of outsourced production costs amid a shift from banner ads.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Pacific Online Limited published the original content used to generate this news brief via IIS, the regulatory disclosure system operated by the Hong Kong Stock Exchange (HKex) (Ref. ID: HKEX-EPS-20260828-12304563), on August 28, 2026, and is solely responsible for the information contained therein.