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    Square’s Restaurant Wins and Neighborhoods Scale Might Change The Case For Investing In Block (SQ)

    Simply Wall St·08/29/2026 07:19:36
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    • Block recently highlighted that Cascadia Pizza Co. has returned to Square as its unified commerce platform, rolling out Square for Restaurants, Square Franchise Suite, and a full hardware and software stack across its corporate, franchise, and mobile operations, while Neighborhoods has expanded to about 30,000 sellers representing US$1.00 billion in annualized GPV.
    • Together, Cascadia’s full-platform deployment and the rapid scaling of Neighborhoods underline how Square’s ecosystem is being used across complex restaurant formats while linking merchants directly with high-value, repeat customers inside Cash App.
    • We’ll now examine how Neighborhoods’ expansion to thousands of sellers and US$1.00 billion in GPV could influence Block’s broader investment narrative.

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    Block Investment Narrative Recap

    To own Block, you need to believe its Seller and Cash App ecosystems can keep deepening ties between merchants and consumers, supporting healthier margins over time. The Neighborhoods ramp to about 30,000 sellers and US$1.00 billion in annualized GPV strengthens the near term catalyst around cross platform engagement, but it does not materially change the biggest risk, which remains pressure on growth and profitability if user engagement or transaction economics weaken.

    The Cascadia Pizza Co. decision to fully standardize on Square for Restaurants and Square Franchise Suite is especially relevant here, because it shows how Block’s restaurant tools and hardware can support more complex, multi format operators. When that kind of full stack adoption is paired with Neighborhoods inside Cash App, it speaks directly to the catalyst of higher value, repeat usage across both sides of Block’s ecosystem.

    Yet while Neighborhoods and full stack wins like Cascadia are encouraging, investors should still be aware of rising customer acquisition and marketing costs, especially if...

    Read the full narrative on Block (it's free!)

    Block's narrative projects $33.7 billion revenue and $3.8 billion earnings by 2029. This requires 10.5% yearly revenue growth and roughly a $3.4 billion earnings increase from $357.1 million today.

    Uncover how Block's forecasts yield a $97.60 fair value, a 17% upside to its current price.

    Exploring Other Perspectives

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    XYZ 1-Year Stock Price Chart

    Some of the lowest analysts were already assuming only about 8.3% annual revenue growth to roughly US$31.1 billion by 2029 and see heavier regulatory and cybersecurity costs as a key risk, so this Neighborhoods update could eventually soften or reinforce that more pessimistic view depending on how sustainably Block converts seller adoption into profitable cross platform activity.

    Explore 10 other fair value estimates on Block - why the stock might be worth 6% less than the current price!

    The Verdict Is Yours

    Disagree with existing narratives? Extraordinary investment returns rarely come from following the herd, so go with your instincts.

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    This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.