On September 1, Apple CEO Tim Cook officially stepped down and was succeeded by John Ternus. According to the data, since Cook took over Jobs in 2011, Apple's stock price has risen by a cumulative total of 2,275%, and the total return after dividends has reached 2,736%. The S&P 500 index rose 769% during the same period. During Cook's tenure, Apple's revenue increased from US$157 billion in fiscal year 2012 to US$416 billion in the most recent fiscal year. The service business became an important growth engine, with revenue exceeding US$109 billion in fiscal year 2025. Apple has also repurchased more than 840 billion US dollars of shares, and the number of tradable shares dropped by nearly 45% from the peak in 2012. However, Apple's performance in the field of artificial intelligence was questioned by the market, and AI also became an important challenge Ternus faced after taking office. Apple will hold a new product launch conference on September 9. The market anticipates that it may release the first folding screen iPhone, which will be the first important product test after Ternus takes office.

On September 1, Apple CEO Tim Cook officially stepped down and was succeeded by John Ternus. According to the data, since Cook took over Jobs in 2011, Apple's stock price has risen by a cumulative total of 2,275%, and the total return after dividends has reached 2,736%. The S&P 500 index rose 769% during the same period. During Cook's tenure, Apple's revenue increased from US$157 billion in fiscal year 2012 to US$416 billion in the most recent fiscal year. The service business became an important growth engine, with revenue exceeding US$109 billion in fiscal year 2025. Apple has also repurchased more than 840 billion US dollars of shares, and the number of tradable shares dropped by nearly 45% from the peak in 2012. However, Apple's performance in the field of artificial intelligence was questioned by the market, and AI also became an important challenge Ternus faced after taking office. Apple will hold a new product launch conference on September 9. The market anticipates that it may release the first folding screen iPhone, which will be the first important product test after Ternus takes office.