According to Bank of America's securities agency, the starting price of the new folding screen iPhone will reach 2,099 US dollars, equivalent to about 1,4080 yuan, directly reaching the top of the most expensive iPhone in history. Regular Pro series models also ushered in drastic price adjustments, with a single unit increase in the range of 150 to 200 US dollars, which is the biggest price increase for the iPhone Pro series in recent years. A number of new products will also be unveiled at this press conference, and the official iOS 27 system will be launched at the same time. Industry insiders analyzed that the sharp upward pressure on memory chip prices in this round is unprecedented. Apple can only hedge and share the pressure on hardware costs through supply chain optimization and price increases to offset the operating pressure brought about by some price increases.

According to Bank of America's securities agency, the starting price of the new folding screen iPhone will reach 2,099 US dollars, equivalent to about 1,4080 yuan, directly reaching the top of the most expensive iPhone in history. Regular Pro series models also ushered in drastic price adjustments, with a single unit increase in the range of 150 to 200 US dollars, which is the biggest price increase for the iPhone Pro series in recent years. A number of new products will also be unveiled at this press conference, and the official iOS 27 system will be launched at the same time. Industry insiders analyzed that the sharp upward pressure on memory chip prices in this round is unprecedented. Apple can only hedge and share the pressure on hardware costs through supply chain optimization and price increases to offset the operating pressure brought about by some price increases.