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On September 11, at the 2026 online investor reception day and semi-annual report performance briefing in the Sichuan district, Liu Miao, chairman of Luzhou Laojiao, said that the channel inventory level mainly depends on two dimensions: one is total inventory, and the other is the speed of sales. Since the second half of last year, the company has strengthened the joint management of channel quotas and bottle opening volume. Through fine control of “allocating sales and linking sales with quotas”, total channel inventory has continued to decline. With the continuous improvement of open bottle sales and the gradual digestion of the rolling base in the second half of last year, inventory will return to a healthy level. Since this year, the company has actively controlled goods and prioritized channel inventory. The year-on-year increase and decrease in sales revenue for middle and high-end products is basically the same. Along with the repair of channel inventory conditions, the sector is expected to gradually improve.

Zhitongcaijing·09/11/2026 11:25:05
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On September 11, at the 2026 online investor reception day and semi-annual report performance briefing in the Sichuan district, Liu Miao, chairman of Luzhou Laojiao, said that the channel inventory level mainly depends on two dimensions: one is total inventory, and the other is the speed of sales. Since the second half of last year, the company has strengthened the joint management of channel quotas and bottle opening volume. Through fine control of “allocating sales and linking sales with quotas”, total channel inventory has continued to decline. With the continuous improvement of open bottle sales and the gradual digestion of the rolling base in the second half of last year, inventory will return to a healthy level. Since this year, the company has actively controlled goods and prioritized channel inventory. The year-on-year increase and decrease in sales revenue for middle and high-end products is basically the same. Along with the repair of channel inventory conditions, the sector is expected to gradually improve.