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According to South Korean media reports, due to the general rise in food prices, South Korean consumers are more careful in their calculations and tend to buy small portions when buying foods such as fruits and vegetables. A report in South Korea's “Joongang Daily” on the 18th recorded this scene: On Thursday afternoon, Kim Soo-min stood in front of a supermarket shelf in western Seoul and was hesitating whether to buy a whole cabbage or a quarter of a cut. Although the whole purchase is cheaper per unit, the total price of small portions is lower. After getting tangled up, she ended up choosing a small portion because “I only bought the amount I needed, and I could buy something else after saving 800 won.”

Zhitongcaijing·09/18/2026 12:33:31
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According to South Korean media reports, due to the general rise in food prices, South Korean consumers are more careful in their calculations and tend to buy small portions when buying foods such as fruits and vegetables. A report in South Korea's “Joongang Daily” on the 18th recorded this scene: On Thursday afternoon, Kim Soo-min stood in front of a supermarket shelf in western Seoul and was hesitating whether to buy a whole cabbage or a quarter of a cut. Although the whole purchase is cheaper per unit, the total price of small portions is lower. After getting tangled up, she ended up choosing a small portion because “I only bought the amount I needed, and I could buy something else after saving 800 won.”