Zhongyuan Construction (09982) plans to acquire 25% of Lianheng Technology's shares for HK$100 million to launch the “Proxy Building+AI Technology” business model
Zhitong Finance App News, Zhongyuan Construction Industry (09982) issued an announcement. On September 23, 2026, the buyer (an indirect wholly-owned subsidiary of the Company) entered into a share purchase agreement with the seller (CCI and CBN) and the target company Lianheng Technology. According to the terms and conditions of the share purchase agreement, the buyer conditionally agreed to sell shares (equivalent to 25% of the total issued share capital of the target company), at a cost of HK$100 million, which will be partially settled in cash at HK$13.725,500, and in accordance with the special portion Authorization is based on issue price per share Stock allotment of HK$0.08 and settlement of shares in consideration of the issuance of 1,078 million shares.
The target company operates its business through its subsidiaries. Its main operating subsidiary was established in China and is mainly engaged in software and information technology services, technology promotion services, cultural and artistic activities, and operation and maintenance services.
Target Group is mainly engaged in providing marketing and technical services supported by AI and big data technology. Its main services include AI-driven customer acquisition and marketing services, customer operation services, and development of AI agents for specific industries. The target group is a contracted advertising agency for several major internet platforms. It also holds a number of patents related to AI technology, including technologies relating to the development of intelligent customer service chatbots and video generation methods and systems. The target group also has technical capabilities in generative engine optimization (GEO). In addition, Target Group has developed software products for the real estate industry, including AI digital employee systems and intelligent customer marketing systems.
Seize the development opportunities brought about by the transformation of the contract construction industry and the application of AI
The contract construction business mainly involves providing professional services that can be standardized and replicated. Many aspects of the business, including investment assessment, project planning, cost control, and marketing, involve knowledge-intensive and repetitive workflows. The Board believes that AI technology has considerable application potential in these fields, which can improve the efficiency of business decisions and project execution, optimize operating costs, and improve service quality and customer experience. Therefore, contract service providers with AI application capabilities are expected to differentiate in terms of response speed, cost management, and service capabilities.
Furthermore, in the context of continuous adjustments in the real estate industry, the board of directors believes that combining technological capabilities with the Group's contract construction business can enrich the Group's existing business model, explore sustainable revenue sources, and enhance its long-term development potential. Implementing the “contract building+technology” development strategy is also expected to increase the Group's attention in the capital market, expand the investor base, and create new business development opportunities for the Group.
After considering the competitive landscape of the industry and the application of AI technology in the contract construction industry, the board of directors believes that compared with completely relying on in-house independent development, obtaining relatively mature technical capabilities and related resources through acquisitions can shorten the development cycle of the Group's technology and business capabilities and promote the integration of AI technology with its existing contract construction business. Based on the above factors, the Board believes that the acquisition is strategically significant and has economic value and potential for future business development.
Empower brand building, marketing and sales with AI to promote business diversification and long-term development
After the acquisition is completed, the Group plans to gradually apply the target group's technical capabilities in content marketing and AI-driven customer acquisition to areas such as cooperation between the Group and government and corporate customers, investment promotion, customer development, and agency business brand building.
The board of directors believes that as the real estate market gradually shifts from new development to the operation of existing property assets, customer reach, sales transformation, and marketing efficiency are increasingly becoming important factors affecting the overall performance of property projects. Traditional property sales models rely more on the experience of intermediary channels, physical sales outlets, and individual sales personnel. They may face problems such as relatively high channel costs, delays in responding to customer leads, inconsistent accuracy in matching customer needs, and difficulties in quantifying marketing effectiveness. By introducing relevant technology from target groups, the Group plans to establish a digital marketing system covering content promotion, accurate delivery, customer lead response, demand matching and marketing effectiveness evaluation.
Furthermore, the acquisition is expected to enable the Group to gradually extend existing contract construction services from project development and construction management to marketing and sales support. Depending on the specific needs of individual projects, the Group can provide “builder+marketing and sales” integrated services to contractors, thereby further enriching their service content, enhancing comprehensive service capabilities, and expanding potential revenue sources.
Promote the intelligence of contract construction business processes and improve operational efficiency and standardization
The Group's contract construction business covers various aspects such as investment evaluation, project planning, planning and design, bidding and procurement, construction management, marketing and sales, project delivery and operation. This process involves extensive data collection, analysis and evaluation, financial modeling, document preparation, and cross-departmental collaboration. Some of these tasks still rely heavily on manual processes and personal experience.
After the acquisition is completed, the Group plans to use the target group's capabilities in AI applications and the engineering and deployment of industry-specific AI agents to gradually promote the digital and intelligent transformation of contract construction business processes. Relevant technology can be applied to various aspects such as market data collation, project planning, financial modeling, and document preparation. It is expected that such applications will reduce repetitive tasks, shorten processing times, and improve the efficiency and consistency of the Group's business processes.
Furthermore, the Group plans to integrate its past experience, data and operating standards to gradually establish a standardized, replicable and sustainably optimized contract construction management system. Depending on the development progress, application effectiveness and market demand of the relevant systems, the Group may also consider commercializing more mature systems to explore potential revenue sources other than contract construction service fees.
Launching the “OEM Building+AI Technology” business model
The Board of Directors believes that the acquisition is an important step for the Group to launch the “Building+AI Technology” business model and lays a solid foundation for its potential strategic transformation. The target group's AI and technology capabilities are expected to have a synergy effect with the Group's existing contract construction business, customer resources and project management capabilities, and support the application of AI technology in business development, marketing management, project execution and internal operations.
The acquisition will also enable the Group to gradually accumulate relevant software, intellectual property, data assets and industry knowledge, thereby enhancing its comprehensive service capabilities and business scalability.
Furthermore, the acquisition will help the Group gradually extend its business model from traditional contract construction services to marketing and sales fields, thereby further diversifying the Group's business model and expanding its potential revenue sources. The Board believes that the acquisition is in line with the Group's overall development strategy of technological transformation and business diversification, and is expected to enhance the Group's long-term competitiveness and development potential.