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Cloudflare (NET) Stock Looks Pricey Despite Its Roughly 7x Run

Simply Wall St·09/23/2026 19:24:02
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Cloudflare has enjoyed a sharp share price run in recent years, which naturally draws attention to what investors are paying for on the balance sheet. With the stock now reflecting a very large three year return, the question is how that market enthusiasm lines up against its book value.

  • Cloudflare has delivered a very large three year return of roughly 7x, which puts real weight on whether the current valuation still has support from the equity recorded on its balance sheet.
  • The new Disallow AI Training feature can support expectations for future demand and potentially influence how investors think about the value of the assets backing Cloudflare's network and data infrastructure.
  • The analysts covering Cloudflare have run their own numbers. See what analysts think Cloudflare's shares could be worth.

The issue now is whether Cloudflare's current share price is adequately grounded in its book value when compared with the industry average.

If you want a broader starting point while you assess whether Cloudflare's price still lines up with its book value, run the same lens across 29 high quality undervalued stocks.

Does Cloudflare Look Pricey on Book Value?

P/B fits Cloudflare because much of the investment case is tied to the network, data centers and software stack that ultimately sit on its balance sheet. On this measure, the shares trade at about 77.6x book value, far above the IT industry average of 2.5x and a peer group around 21.7x. That spread points to a valuation that prices the equity at a heavy premium to the accounting value of the assets supporting the business.

Because the new Disallow AI Training feature has sharpened the story around Cloudflare's data and security moat, enthusiasm has pushed the P/B multiple to a level that screens as overvalued against both sector and peer benchmarks. For anyone considering the stock, the key question is whether the quality of the platform and future cash generation can justify paying such a rich multiple to the recorded book value. Explore the numbers behind Cloudflare's P/B valuation.

NYSE:NET P/B Ratio as at Sep 2026
NYSE:NET P/B Ratio as at Sep 2026

The Cloudflare Narrative: What Would Justify Today's Price?

Narratives pick up where Cloudflare's rich P/B multiple leaves off and explain which future paths for growth, profitability and earnings might justify a higher or lower price than today. Each Narrative treats Cloudflare's implied fair value as a specific, testable idea about the business that you can monitor over time, rather than a single frozen snapshot. These are available on Simply Wall St's Community page and provide a structured way to stress test your own view.

The community is split on Cloudflare, with one camp seeing room left in the story and another arguing the stock already bakes in a lot of success.

Bull case: 12% undervalued

"Growing penetration among AI native companies and large enterprises, combined with an expanding pool of funds contracts across more than 55 products, increases platform stickiness and cross sell potential..."

Discover why this Narrative puts Cloudflare at 12% undervalued.

Bear case: 111% overvalued

"So my view is simple: Cloudflare may be one of the cleaner infrastructure names in the Q-Day conversation, but the stock already prices in a lot of quality..."

Explore why this Narrative puts Cloudflare at 111% overvalued.

One more Cloudflare check that sits beyond the balance sheet

Price comparisons and book value only go so far. The next filter is how professionals currently sketch Cloudflare a few years from now, and how that picture lines up with today. Explore where analysts expect Cloudflare to be in a few years.

This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.