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SoundHound AI voice, generative AI powers Kia Sorento assistant launch in India

PUBT·09/30/2026 13:07:28
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SoundHound AI voice, generative AI powers Kia Sorento assistant launch in India
  • SoundHound AI deployed its voice and real-time generative AI in Kia’s Sorento in India, expanding its automotive footprint in the market.
  • The rollout marks the global debut of Kia’s in-car AI assistant with multi-turn conversational support activated by the “Hey Kia” wake command.
  • Integration targets hands-free cabin controls, vehicle Q&A from the digital owner’s manual, real-time search, navigation, and news updates.
  • The deployment uses SoundHound’s OASYS voice AI platform, supporting broader scaling across Kia’s flagship models in international markets.


Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. SoundHound AI Inc. published the original content used to generate this news brief via GlobeNewswire (Ref. ID: 202609300904PRIMZONEFULLFEED9836671) on September 30, 2026, and is solely responsible for the information contained therein.