Cinemas are about to welcome a “new face.” On October 23, the film “Sanxingdui: Future Past” will be screened in theaters nationwide. This is the first domestic theatrical film produced using AI technology and obtained a screening license from the National Film Administration. AI technology is advancing by leaps and bounds, and the changes in the film and television industry this year are particularly obvious. Since the beginning of the year, AI short drama production has exploded, then the first AIGC long drama “Journey to the West” was broadcast. Now, the first AI theatrical feature film will also be screened, and AI film and television have reached a new stage of development. “Bona Pictures has done a lot of blockbusters, but for me, this film was more difficult than ever before. Difficulties come from all sides. As the first AI-native theatrical film approved for screening in China, we have no previous experience to learn from, and we also need to consider whether the audience is likely to accept this form of expression.” Qu Ji Xiaojiang, producer of “Sanxingdui: Future Past,” said. AI skits are a popular track in the content market this year. According to data released by industry research institute DataEye, the number of AI comics released on Douyin from January to September this year reached 365,800, of which 51,800 were launched in a single month in September, a record high in a single month.

Cinemas are about to welcome a “new face.” On October 23, the film “Sanxingdui: Future Past” will be screened in theaters nationwide. This is the first domestic theatrical film produced using AI technology and obtained a screening license from the National Film Administration. AI technology is advancing by leaps and bounds, and the changes in the film and television industry this year are particularly obvious. Since the beginning of the year, AI short drama production has exploded, then the first AIGC long drama “Journey to the West” was broadcast. Now, the first AI theatrical feature film will also be screened, and AI film and television have reached a new stage of development. “Bona Pictures has done a lot of blockbusters, but for me, this film was more difficult than ever before. Difficulties come from all sides. As the first AI-native theatrical film approved for screening in China, we have no previous experience to learn from, and we also need to consider whether the audience is likely to accept this form of expression.” Qu Ji Xiaojiang, producer of “Sanxingdui: Future Past,” said. AI skits are a popular track in the content market this year. According to data released by industry research institute DataEye, the number of AI comics released on Douyin from January to September this year reached 365,800, of which 51,800 were launched in a single month in September, a record high in a single month.