70% of Londoners willing to invest savings in social solutions if returns largely unaffected, Better Society Capital finds

• Better Society Capital's October 26, 2026 analysis found 70% of Londoners willing to invest pensions or savings in products tackling social issues.
• Willingness depended on minimal impact on returns; London's 70% exceeded the UK average of 52%.
• London councils' homelessness spending rose 44% in 2024/25, the steepest regional increase and more than double the national average.
• Temporary accommodation housed a record 76,020 London households in March 2026, costing boroughs around £5 million daily.
• Partnerships involving three London boroughs committed a further £460 million to directing pension savings toward tackling homelessness.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Better Society Capital Ltd published the original content used to generate this news brief on October 26, 2026, and is solely responsible for the information contained therein.