On November 12, Yu Chengdong, executive director of Huawei, director of the Product Investment Review Committee, and chairman of Terminal BG, posted an article on social platforms discussing the reason for launching the sub-brand OSTA Starlight. “We hope to explore more new AI possibilities through this new brand.” Judging from current information, OSTA Starlight is likely to enter the AI mobile phone terminal circuit, and is expected to separate from the Huawei Mate, Pura, and Nova product lines, forming a dual brand layout of “Huawei's main brand+OSTA Starlight.”

On November 12, Yu Chengdong, executive director of Huawei, director of the Product Investment Review Committee, and chairman of Terminal BG, posted an article on social platforms discussing the reason for launching the sub-brand OSTA Starlight. “We hope to explore more new AI possibilities through this new brand.” Judging from current information, OSTA Starlight is likely to enter the AI mobile phone terminal circuit, and is expected to separate from the Huawei Mate, Pura, and Nova product lines, forming a dual brand layout of “Huawei's main brand+OSTA Starlight.”