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Banks outpace standalone AI assistants in consumer trust on impact data, study finds

PUBT·11/12/2026 13:51:22
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Banks outpace standalone AI assistants in consumer trust on impact data, study finds
  • A global study released November 12, 2026, highlights banks’ potential role in AI-driven commerce, drawing on responses from 11,000 consumers.
  • Banks and payment providers command 53-58% trust for accurate impact information, compared with 27-35% for standalone AI assistants.
  • Access to impact information through banking apps appeals to 61% of respondents, pointing to demand for integrated services.
  • High prices deter 36% of consumers from sustainable alternatives; 28% cite the time needed to research information.
  • The report calls for common impact-data standards to help AI purchasing agents reflect consumers’ priorities rather than primarily price and delivery time.


Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Alandsbanken Fondbolag Ab published the original content used to generate this news brief on November 11, 2026, and is solely responsible for the information contained therein.