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The tourism market began in earnest on New Year's Day 2026. Monitoring by the Jiangsu Smart Cultural Tourism Platform shows that from 16:00 on December 31, 2025 to 16:00 on January 3, 2026, 781 tourist attractions, 365 rural tourist sites, 97 nighttime cultural tourism consumption clusters, 253 cultural and expo venues, 32 tourist leisure districts, and 62 tourist resorts received 19.4318 million visitors. Total tourist consumption reached 9.613 billion yuan. The daily average increase was 15.62% and 15.27%, respectively, compared with January 1, 2025.

Zhitongcaijing·01/04/2026 00:09:00
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The tourism market began in earnest on New Year's Day 2026. Monitoring by the Jiangsu Smart Cultural Tourism Platform shows that from 16:00 on December 31, 2025 to 16:00 on January 3, 2026, 781 tourist attractions, 365 rural tourist sites, 97 nighttime cultural tourism consumption clusters, 253 cultural and expo venues, 32 tourist leisure districts, and 62 tourist resorts received 19.4318 million visitors. Total tourist consumption reached 9.613 billion yuan. The daily average increase was 15.62% and 15.27%, respectively, compared with January 1, 2025.