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A Look At Best Buy (BBY) Valuation As Long Term Returns Lag Recent Share Price Moves

Simply Wall St·01/05/2026 05:20:26
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Why Best Buy is on investors’ radar today

Best Buy (BBY) is drawing attention after recent share price moves that contrast with its longer term returns, prompting investors to reassess how the current valuation lines up with the company’s fundamentals.

See our latest analysis for Best Buy.

Recent trading has been choppy, with a 1-day share price return of 3.36% and a 7-day share price return of 1.98% sitting against a 30-day share price return decline of 6.73%. Over a longer horizon, the 1-year total shareholder return decline of 14% and 5-year total shareholder return decline of 22.69% suggest momentum has been fading, even as investors reassess what the current US$69.18 share price implies for future risks and rewards.

If Best Buy’s recent moves have you rethinking your watchlist, it could be a good moment to see what is happening across fast growing stocks with high insider ownership.

With Best Buy shares at US$69.18, some investors see the headline discount to analyst targets and intrinsic value estimates and wonder whether this is a genuine mismatch in pricing or the market is already baking in future growth.

Most Popular Narrative Narrative: 17.2% Undervalued

With Best Buy’s last close at US$69.18 and the most followed narrative pointing to a fair value of US$83.57, the gap between price and expectations is clear enough to make investors ask what assumptions are doing the heavy lifting.

The expanding ecosystem of smart home devices and the growing adoption of connected home tech are leading to increased consumer demand for in-person advice, installation, and support. These are areas where Best Buy's omni-channel approach and Geek Squad service offering create differentiated, recurring high-margin revenue streams and increased customer loyalty, supporting long-term net margin stability.

Read the complete narrative.

Curious what sits behind that premium on future cash flows and margins, and how steady earnings growth plus a lower future P/E are meant to work together? The most followed narrative leans heavily on measured revenue growth, firmer profit margins, and shrinking share count to justify today’s valuation gap without assuming breakneck expansion. The precise mix of growth rates, margin steps, and discount rate is where the story gets interesting.

Result: Fair Value of $83.57 (UNDERVALUED)

Have a read of the narrative in full and understand what's behind the forecasts.

However, this depends on categories like computing and home theater remaining stable, and on newer services offsetting pressure from online competitors and direct to consumer channels.

Find out about the key risks to this Best Buy narrative.

Build Your Own Best Buy Narrative

If you see the numbers differently or prefer to stress test the assumptions yourself, you can build a fresh Best Buy story in minutes by starting with Do it your way.

A great starting point for your Best Buy research is our analysis highlighting 3 key rewards and 3 important warning signs that could impact your investment decision.

Looking for more investment ideas?

If Best Buy is only one piece of your watchlist, do not stop here. Broaden your research now so you do not miss other compelling setups.

This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.