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GrabAGun Digital Launches PEW Logistics Subsidiary

Benzinga·01/20/2026 13:02:18
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GrabAGun Digital Holdings Inc. ("GrabAGun" or the "Company") (NYSE: PEW), a leading technology-driven firearms eCommerce platform, today announced the strategic launch of PEW Logistics, a wholly-owned subsidiary of GrabAGun. PEW Logistics is the next-generation, white-label direct-to-consumer fulfillment solution engineered to modernize the firearm supply chain. In a category defined by tight margins and fragmented supply chains, PEW Logistics delivers a more profitable, data-driven path to market. KelTec® Weapons will launch this week as the first implementation of the PEW Logistics solution.

The PEW Logistics solution offers firearms manufacturers a suite of software and services that enable brand-owned, mobile-friendly digital storefronts alongside compliant fulfillment and scalable logistics, backed by GrabAGun's industry-leading user interface and decades of fulfillment expertise. This evolution empowers manufacturers to own their customer journey, capture first-party data, and unlock new margin growth by selling directly through their own websites without additional infrastructure or operational overhead.