Super League Expands Collaboration With AdArcade To Launch New AI-Powered Capabilities For Playable Media

Super League (Nasdaq: SLE), a leader in playable media trusted by global brands to reach and activate gaming audiences, today announced an expansion of its exclusive partnership with AdArcade, introducing new AI-powered capabilities that significantly broaden how brands can deploy playable media at scale within rewarded mobile video inventory.

Gaming has rivaled social media in cultural impact and daily usage. For marketers, this means the gaming community isn't just a niche group; it's a primary audience that drives real results and brand loyalty. Mobile gaming, in particular, offers a familiar entry point for brands accustomed to television and digital video, providing massive reach, tens of billions of programmatically accessible and measurable daily impressions, and targeting by context, device, and third-party audiences, often at meaningfully lower costs than connected television. With rewarded mobile game inventory, consumers opt in to watch ads, uniquely delivering attention rather than causing interruption.